CES 2018

Posted by on Jan 4, 2018 in Levin Consulting Blog | No Comments

I have been attending CES for the last 45 year (yes, since 1973). And in that time I have seen the launch of VCRs, Digital TV, Video Games, Consumer PCs, streaming devices, IoT products and so much more. The best part of CES to me has always been the exchange of ideas, as I meet with retailers, vendors, distributors and others, and we talk about what we have seen and heard, and what we believe will happen in the next year.

We are telling our clients that the three key trends for the next 12 to 24 months are:

  1. Amazon, Amazon and Amazon (selling to Amazon, selling on FBA, leveraging reviews, variating, bundles and so much more)
  2. Home Automation and Control – not just carrying, merchandising and promoting Amazon and Google solutions, but how to leverage the sales of other devices through these platforms and how these products transform how we interact with Consumer Technology and live our lives
  3. Having your products available to consumers however they want  to buy them, wherever they want to buy them from and in whatever configuration they want to buy/consumer them –  guiding principle of our consulting practice for the last 30 years.

Happy New Year, and feel free to see me in our meeting rooms at South Hall, MP25370